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Brief Overview
In an effort to maintain its market position as one of Canada’s largest and most successful retailers, Canadian Tire needed a novel space-planning approach to make savvy merchandising decisions for its unique product assortments and to meet business objectives.Benefits include:
Streamlined the execution of top-level category plans
Enhanced ability to meet customer expectations, drive brand loyalty and improve sales
Achieved cluster- and store-specific assortment management
Increased sales by 12.5 percent
Achieved earnings growth of 8.7 percent
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