JDA Advertising

Successful promotional advertising depends on the ability to react quickly to new market opportunities and competitor actions. JDA Advertising enables retailers to create tightly coordinated, agile processes around promotional advertising planning and execution, enhancing the strategic impact and performance of each campaign.

How does it solve your business challenges?

Collaborative electronic workflows between executives, merchants, marketing departments and graphic designers expedite the entire promotional process from ad planning to creative design, review and production. With compressed development cycles and automatic versioning capabilities, you can quickly tailor and repurpose ads for different promotions, regions and channels. You can also make highly targeted merchandising and promotion decisions closer to the break date for ads — with fewer changes.

What are the benefits?

• Greater market responsiveness
• Better returns as a result of more effective and targeted advertising
• Streamlined advertising processes, and improved accuracy and brand consistency
• Reduced design and production costs

Why JDA?

JDA Advertising expedites the promotional process by providing a graphical view into your master promotional calendar and facilitating communication and execution throughout each campaign. Visual ad planning, creative production capabilities and publishing automation are all combined into one powerful solution that enables you to get your promotional messages to market faster.

Based on previous pages you have viewed on jda.com, here are some recommended items that you may be intersted in.

On Demand Webinars

• Driving Speed-to-Customer through Integrated Planning and Execution
  The Power of the Connected Retail Enterprise
• Clustering Best Practices for Apparel
• Allocation vs. Replenishment: Using the Best of Both to Maximize your Inventory Position
• A Snapshot of Best Practice: A Report on a Study of S&OP
• Savvy Solutions Align with Mission-Critical Processes for Food Retailers
  From C-Store to Hypermarket
• Are You Prepared for Your Customer's Shopping Lists?
  Keys to Developing an Accurate Demand Plan for the Grocery Retailer
• Hitting the Inventory Balancing Target
  Keys to Developing an Accurate Demand Plan for the Specialty Retailer
• Styles, Colors, and Sizes..... Oh My!
  Demand Management for the Softlines Retailer
• Unleashing The Power of Demand Data: Mapping Your Strategy for Success
• Managing a Hub Distribution Center to Support Your Global Sourcing Programs

Collateral

• JDA Consulting Services (Product Sheets)
• JDA Enterprise Methodology (Product Sheets)
• Shoppers Stop Relies on JDA Solutions to Maintain Its Competitive Edge (Case Studies)
• JDA Strategic Services (Product Sheets)
• JDA Shelf Connected Cloud (Videos/Multi Media)
• Renault: No Time to Spare (Case Studies)
• The Sports Authority Scores Big With Supply Chain Transformation (Videos/Multi Media)
• Retail Self-Assessment (Solution Brochures)
• Goya Foods: Turning Up the Heat (Case Studies)