Key Capabilities of JDA® Customer Relationship Management:
- Provides a single point for collecting, querying, analyzing and managing customer information and transaction records
- Allows users to view, edit, add, delete and export customer records
- Contains powerful tracking tools for overview of customer buying history and shopping habits
- Distributes customer information throughout your organization in real-time
Your best customers shop at every channel that you make available. To influence those customers with spot-on marketing and merchandising initiatives, you must accurately capture, track and analyze their shopping characteristics, purchase preferences and history whenever they shop with you. Trust the JDA Customer Relationship Management (CRM) solution to help you gain greater visibility into your customer base at every point of sale so that you can better serve their individual needs and foster their long-term loyalty.
JDA Customer Relationship Management enables you to support and proactively manage each customer’s shopping experience, including all transactions and information exchanged, from every point of purchase. Offering cross-channel integration, CRM lets your associates rely on a single source of information to stay current with your customers as they move throughout your sales channels. CRM offers a secure and centralized repository for all your customer demographic and transaction information, target marketing, customer scorecarding, customer loyalty and more.
CRM enables you to consolidate and distribute priceless customer information, regardless of where entered, throughout your organization – from your customers’ most frequently shopped store and every other selling channel, to your corporate buying and marketing departments. Combined with CRM’s analytic capabilities, your company will have powerful information to deliver unparalleled service to your best customers, plus create precise promotions and appealing incentives that increase sales and maximize the return on your marketing dollar. With CRM helping manage your customer relationships, you’ll profit from happier customers and a much-improved bottom line.
